Metrics
Brand Mention Frequency
Shows how frequently each brand is mentioned by AI models, expressed as the
percentage of queries where the brand appears in responses.
A mention rate of 75% means the brand appears in 75% of AI responses for the category. Higher mention
rates indicate stronger brand awareness and top-of-mind recall. This metric reveals which brands AI
models consistently recommend regardless of their position in the list.
**When to use:** User wants to measure brand awareness levels, identify most recalled brands, compare
brand visibility, find brands with high/low recognition, or measure market penetration.
**Common user queries:**
- "How often is Nike mentioned?"
- "Which brands have the highest mention rate?"
- "Show me brand awareness levels"
- "What's the mention frequency for each brand?"
- "Compare brand recall rates"
- "Which brands appear most often?"
**Returns:** Array of brands with their mention rate percentages.
Example: [{"brand": "Nike", "mention_rate": 0.85},
{"brand": "Adidas", "mention_rate": 0.62}]
Required permission: `read:analysis`.
GET
Brand Mention Frequency
Path Parameters
Query Parameters
Filter by a list of persona IDs. Values should be comma separated, without brackets or spaces. The IDs are resolved to the persona labels recorded on the analysis, so this returns the same rows as the equivalent persona__in call. Use it for analyses that carry persona_ids; analyses predating persona records have none, and must be filtered with persona or persona__in. An ID that is not one of the analysis's personas matches no rows.
Filter by one specific source.
Available options:
claude-3-5-sonnet, claude-4-5-sonnet, claude-4-6-sonnet, claude-4-sonnet, deepseek-chat, deepseek-reasoner, deepseek-v3.2-maas, gemini-1.5-pro, gemini-2.0-flash, gemini-2.5-flash, gemini-2.5-flash-grounded, gemini-2.5-flash-lite, gemini-3-flash-preview, gemini-3.5-flash-lite, google-ai-mode, gpt-3.5-turbo, gpt-4-turbo, gpt-4o, gpt-4o-mini-search, gpt-5, gpt-5.2, gpt-5.4-mini, meta-llama-3.1-70B-instruct-turbo, meta-llama-3.2-70B-instruct-turbo, meta-llama-3.3-70B-instruct-turbo, meta-llama-4-maverick, mistral-7B-instruct, muse-spark-1.2, muse-spark-1.3, perplexity-sonar, rufus Filter by a list of sources. Values should be comma separated, without brackets or spaces
Available options:
claude-3-5-sonnet, claude-4-5-sonnet, claude-4-6-sonnet, claude-4-sonnet, deepseek-chat, deepseek-reasoner, deepseek-v3.2-maas, gemini-1.5-pro, gemini-2.0-flash, gemini-2.5-flash, gemini-2.5-flash-grounded, gemini-2.5-flash-lite, gemini-3-flash-preview, gemini-3.5-flash-lite, google-ai-mode, gpt-3.5-turbo, gpt-4-turbo, gpt-4o, gpt-4o-mini-search, gpt-5, gpt-5.2, gpt-5.4-mini, meta-llama-3.1-70B-instruct-turbo, meta-llama-3.2-70B-instruct-turbo, meta-llama-3.3-70B-instruct-turbo, meta-llama-4-maverick, mistral-7B-instruct, muse-spark-1.2, muse-spark-1.3, perplexity-sonar, rufus Brand Mention Frequency