> ## Documentation Index
> Fetch the complete documentation index at: https://docs.shareofmodel.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Credit System

> How Share Of Model meters usage across Brand Analysis, Asset Evaluation and Search.

Share Of Model uses a standardised **Credit System** that replaces the previous "quota" model. Credits give you clear visibility into what each analysis includes — making it simpler to plan, manage and optimise your usage.

## Credits for Brand Analysis

### What defines an analysis

Each Brand Analysis includes:

* 1 brand,
* 1 category,
* 3 competitors (exactly),
* 6 attributes (exactly),
* X regions (optional),
* Y personas (optional).

These elements **define the scope** of the analysis but not all of them affect credit usage.

### How credits scale

The **credit usage** depends on two variables:

* **Regions** — the number of regions you analyse.
* **Personas** — the number of personas you target.

<Info>
  **Formula** — `Credits = Regions × Personas`
</Info>

**Examples**

| Configuration          | Credits      |
| ---------------------- | ------------ |
| 1 region × 1 persona   | 1 (baseline) |
| 3 regions × 2 personas | 6            |
| 5 regions × 4 personas | 20           |

You get a clear, predictable estimate of credit usage for every analysis — easy to scale or adjust.

These credits are tracked in the top-right corner of the **Create analysis** form:

<Frame caption="Credit tracker on the Create Analysis form">
  <img src="https://mintcdn.com/jellyfish/MmUm2_YE5Jn6SqTt/images/platform/getting-started/Capture-d_e_cran-2026-05-05-a_-12_03_56-39ec5a14.png?fit=max&auto=format&n=MmUm2_YE5Jn6SqTt&q=85&s=5434e5188b9855ae655391eb6173f478" alt="Credits tracker" width="2850" height="1332" data-path="images/platform/getting-started/Capture-d_e_cran-2026-05-05-a_-12_03_56-39ec5a14.png" />
</Frame>

### Archiving and recovery

* Archived analyses don't consume credits.
* Reactivating an analysis re-consumes credits based on its original configuration.
* Archive older analyses to free up credits for new ones.

## Credits for Asset Evaluation

Credits also apply to evaluations of text, image and video assets. Cost depends on asset type:

| Asset type | Credits per asset |
| ---------- | ----------------- |
| **Text**   | 1                 |
| **Image**  | 1                 |
| **Video**  | 3                 |

<Note>
  Asset Evaluation credits are refreshed each month, returning to the original amount defined in your package.
</Note>

## Credits for Search

<Card title="Search Credit System Update" icon="arrow-right" href="/platform/getting-started/search-new-credit-system-what-s-changing">
  Read the full article on the Search credit system.
</Card>

## What's next

<CardGroup cols={2}>
  <Card title="Search Credit System Update" icon="rotate" href="/platform/getting-started/search-new-credit-system-what-s-changing">
    What's changing for Search credits.
  </Card>

  <Card title="FAQs" icon="circle-question" href="/platform/getting-started/share-of-model-faqs">
    Quick answers on credits and methodology.
  </Card>
</CardGroup>